
The wraps have been official removed from AML's new Lagonda Concept. Along side the Aston Martin stand in Geneva the Lagonda stand features a small one car display, a back drop with images that harck back to Lagondas of old, as well the first official Lagonda concept of the past few decades.
The car is a retro-styled, luxury sedan that will utilize an all-wheel drive system and is pointed directly at high-performance and exclusivity. “An Aston Martin is an authentic, pure sports car,” says Aston Martin Lagonda Chief Excutive, Dr. Ulrich Bez, “but Lagonda is something else, a new brand that will reach into new markets. Lagonda will create a new kind of customer relationship, instilling the spirit of travel, adventure and style into a single, formidable package." He continued, “The Lagonda is the luxury car of the future, a combination of total usability, a new form and innovative new technology and materials.”
For more pictures of the All-New Lagonda Concept from the 2009 Geneva Auto Show... Click Here